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Optimising your Source Code with DIV Tags
You probably have an idea of what good website design is from the human point of view, and also from the point of view of search engines. It may often feel as if there is a tension between these two angles, but there does not always have to be a problem in this regard.
For example, you may think that the order that elements should appear on your page is different for search engines and for people. However, by using DIV tags in combination with CSS, you can arrange the sections of your web page to appear in one order to your human visitors, and in another in the source code itself, so that the search engines can crawl the most important sections first.
So, for example, even if you have an image in the top left hand corner of your web page, by using DIV tags, the actual IMG tag can appear further down the source code, because search engines aren't particularly interested in images. For more information about using DIV tags, see W3Schools' tutorial on the subject.
By Brian Jackson